Tag Archives: social media

Key Strategy #5…Seeking platforms to advance the ministry

Our people and resources are irrelevant if churches don’t know they exist. While there’s a fair amount of narcissistic self-promotion in ministry world, there’s nothing wrong with seeking out opportunities to be a positive influence for including families of kids with disabilities in the church. Continue reading

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Rhett Smith…Final Thoughts

In the conclusion of our interview with Rhett, he discusses the possible role of electronic ministry in serving those who don’t currently attend church as a result of anxiety, and shares his most important takeaway point for church leaders ministering to children and adults with anxiety. Continue reading

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Klout…What’s a Good Christian to Do?

So here’s the dilemma…We have a fabulous team of speakers and trainers at Key Ministry and friends and colleagues in other ministries with wonderful ideas and strategies and resources that I want to get in front of as many pastors, church staff and volunteers as possible so that they can help connect families of kids with disabilities to churches. There are certain rules in place that guide who gets access to platforms of influence. I think we’re doing this for the right reason if we use resources like Klout, but…

I come back to the Scripture verses above, and many others like them. How do we serve the purposes of God without reflecting the character traits of God? The temptation for self-promotion through social media seems great. And we’re supposed to flee from temptation, right?

What’s a good Christian to do?
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Information Overload

One of the downsides of this proliferation of ministry content and resources is the danger that ministries can get into an escalating “arms race” in which leaders feel they need to promote more and more content in overlapping social networks in an effort to be heard above the “noise” caused by the volume of social media available. There’s also a risk of churches and parents who want to start ministry initiatives becoming paralyzed by the range of resources available to them through what’s referred to as choice overload theory. I think it’s also easy for ministry leaders to get so caught up in keeping up with social media and measuring success in terms of Facebook fans, Twitter followers and website hits that we lose sight of the ultimate goal…sharing God’s love with the people around us in such a way that those people are drawn to Jesus. Continue reading

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